{"id":54,"date":"2022-04-30T18:09:44","date_gmt":"2022-04-30T18:09:44","guid":{"rendered":"https:\/\/ibakhshov.com\/?p=54"},"modified":"2022-05-08T20:01:39","modified_gmt":"2022-05-08T20:01:39","slug":"carrime-menopause-app","status":"publish","type":"post","link":"https:\/\/ibakhshov.com\/?p=54","title":{"rendered":"CarriMe Menopause App"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"54\" class=\"elementor elementor-54\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3bb0ca33 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle\" data-id=\"3bb0ca33\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-462097a7\" data-id=\"462097a7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4c2297b3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4c2297b3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1c7c9ed1\" data-id=\"1c7c9ed1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2d518877 elementor-widget elementor-widget-heading\" data-id=\"2d518877\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-small\">Oxford Computer Consultants   -   Healthcare   -   Client Project <\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-58e7becb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"58e7becb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-20954210\" data-id=\"20954210\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71c9a6c6 elementor-widget elementor-widget-heading\" data-id=\"71c9a6c6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">CarriMe Menopause App<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2869e7f2 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2869e7f2\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-fd1c795\" data-id=\"fd1c795\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f23d422 elementor-widget elementor-widget-heading\" data-id=\"3f23d422\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">About the project\n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bfa257 elementor-widget elementor-widget-text-editor\" data-id=\"9bfa257\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Wilkinson Hall Ltd needed a functional MVP prototype of a healthcare app that helps women navigate the menopause. The prototype needed to demonstrate key user journeys to be able to demo to investors.<\/p><p>Key functionality included: symptom tracking and monitoring, data visualisation of symptoms, and in app resources to help manage symptoms.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62ccd99 elementor-widget elementor-widget-heading\" data-id=\"62ccd99\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">My Role<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f69d2a6 elementor-widget elementor-widget-text-editor\" data-id=\"f69d2a6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>I was the sole UX Designer for this project. I was responsible for all of the UX activities ranging from user research to developer ready UI designs.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-175b0d05\" data-id=\"175b0d05\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c76a75d elementor-widget elementor-widget-text-editor\" data-id=\"3c76a75d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p><strong>Client<\/strong>: Wilkinson Hall<\/p><p><strong>Role<\/strong>: UX Design Lead<\/p><p><strong>Design tool<\/strong>: Figma<\/p><p><b>Year: <\/b>Jan 2020<\/p><p><strong>Project duration<\/strong>: 9 weeks<\/p><p><strong>UX budget<\/strong>: 30 days<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1bdbe3ac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1bdbe3ac\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22788250\" data-id=\"22788250\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3cb9fbdf elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3cb9fbdf\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ad76d40 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ad76d40\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-82c92ac\" data-id=\"82c92ac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2b96f40 elementor-widget elementor-widget-heading\" data-id=\"2b96f40\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Design Process<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5bfbc3c0 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5bfbc3c0\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7fde5740\" data-id=\"7fde5740\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-41cbee9e elementor-widget elementor-widget-image\" data-id=\"41cbee9e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1354\" height=\"1114\" src=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Double-diamond-approach-1.png\" class=\"attachment-full size-full wp-image-906\" alt=\"\" srcset=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Double-diamond-approach-1.png 1354w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Double-diamond-approach-1-300x247.png 300w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Double-diamond-approach-1-1024x842.png 1024w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Double-diamond-approach-1-768x632.png 768w\" sizes=\"auto, (max-width: 1354px) 100vw, 1354px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-728bf479\" data-id=\"728bf479\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ff9a258 elementor-widget elementor-widget-heading\" data-id=\"ff9a258\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Double Diamond<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74c532d8 elementor-widget elementor-widget-text-editor\" data-id=\"74c532d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>We delivered the project in 4 phases using the double diamond design approach.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-afd3034 elementor-widget elementor-widget-heading\" data-id=\"afd3034\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">UX activities<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68a1956 elementor-widget elementor-widget-text-editor\" data-id=\"68a1956\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p><strong>Discover<\/strong>: secondary research, user interviews, competitor analysis<\/p><p><strong>Define:<\/strong> personas, IA, medium-fidelity clickable prototype<\/p><p><b>Develop:\u00a0<\/b>high-fidelity screens, style guide<b><br \/><\/b><\/p><p><strong>Deliver<\/strong>: usability tests, design iteration<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4be4aac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4be4aac\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2a99bc5\" data-id=\"2a99bc5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2215e28 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2215e28\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2c0ebc23 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c0ebc23\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-50cfa398\" data-id=\"50cfa398\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3661c320 elementor-widget elementor-widget-heading\" data-id=\"3661c320\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key Deliverables<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-28cf4843 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"28cf4843\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-762246c5\" data-id=\"762246c5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-435fc3a6 elementor-widget elementor-widget-heading\" data-id=\"435fc3a6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Personas<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d243aed elementor-widget elementor-widget-text-editor\" data-id=\"1d243aed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>The insights obtained from the secondary research and 1-1 user interviews were used to create personas for the user groups of perimenopausal, menopausal and postmenopausal women.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60b7d29 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"60b7d29\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27bc8d3\" data-id=\"27bc8d3\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a0096f elementor-widget elementor-widget-image\" data-id=\"3a0096f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-personas-group-with-post.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"CarriMe personas group (with post)\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzgxLCJ1cmwiOiJodHRwczpcL1wvaWJha2hzaG92LmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDRcL0NhcnJpTWUtcGVyc29uYXMtZ3JvdXAtd2l0aC1wb3N0LnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"1096\" src=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-personas-group-with-post.png\" class=\"attachment-full size-full wp-image-381\" alt=\"\" srcset=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-personas-group-with-post.png 1456w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-personas-group-with-post-300x226.png 300w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-personas-group-with-post-1024x771.png 1024w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-personas-group-with-post-768x578.png 768w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-eb43c8f elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"eb43c8f\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5cea06e\" data-id=\"5cea06e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9ac4c1 elementor-widget elementor-widget-heading\" data-id=\"b9ac4c1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Medium-fidelity clickable prototype<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d2b1b5 elementor-widget elementor-widget-text-editor\" data-id=\"4d2b1b5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>From the user research I created a medium-fidelity clickable prototype based of the user needs. I gave a demonstration with the client and product team to receive feedback on the navigation, content and user journeys.<\/p><p>We prioritised the design feedback and I updated the wireframes for them to be developed into the first iteration of a functional prototype.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-711095c elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"711095c\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e451fe9\" data-id=\"e451fe9\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207eb56 elementor-widget elementor-widget-image\" data-id=\"207eb56\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_mf_all-1.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Carrime_mf_all\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQ3LCJ1cmwiOiJodHRwczpcL1wvaWJha2hzaG92LmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDRcL0NhcnJpbWVfbWZfYWxsLTEucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1002\" height=\"761\" src=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_mf_all-1.png\" class=\"attachment-full size-full wp-image-247\" alt=\"\" srcset=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_mf_all-1.png 1002w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_mf_all-1-300x228.png 300w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_mf_all-1-768x583.png 768w\" sizes=\"auto, (max-width: 1002px) 100vw, 1002px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-70320f5 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"70320f5\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bda2b64\" data-id=\"bda2b64\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1382e5b elementor-widget elementor-widget-heading\" data-id=\"1382e5b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Branding<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e69ab0 elementor-widget elementor-widget-text-editor\" data-id=\"2e69ab0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>The client had no existing branding so I created a stylescape in order to help define the design direction.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-85dd324 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"85dd324\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-751d44c\" data-id=\"751d44c\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e2e9b62 elementor-widget elementor-widget-image\" data-id=\"e2e9b62\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_Stylescape-1.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Carrime_Stylescape 1\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjU0LCJ1cmwiOiJodHRwczpcL1wvaWJha2hzaG92LmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDRcL0NhcnJpbWVfU3R5bGVzY2FwZS0xLnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"4669\" height=\"983\" src=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_Stylescape-1.png\" class=\"attachment-full size-full wp-image-254\" alt=\"\" srcset=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_Stylescape-1.png 4669w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_Stylescape-1-300x63.png 300w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_Stylescape-1-1024x216.png 1024w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_Stylescape-1-768x162.png 768w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_Stylescape-1-1536x323.png 1536w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_Stylescape-1-2048x431.png 2048w\" sizes=\"auto, (max-width: 4669px) 100vw, 4669px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a1d3d57 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a1d3d57\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-23e29b0\" data-id=\"23e29b0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d9144d elementor-widget elementor-widget-text-editor\" data-id=\"1d9144d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Feedback from the client was that she wanted a branding style that would strike a balance between confident, vibrant and approachable. She had a strong preference for using the colour yellow.<\/p><p>From the feedback, I agreed with the client the following implications for the UI elements:<\/p><ul><li>use a light tone of orange (not yellow) as a primary colour &#8211; this would help with accessibility\u00a0<\/li><li>use bright and vibrant shades for other primary colours (avoid the use of desaturated tones)<\/li><li>strong and colourful images<\/li><li>bold font styles for headings<\/li><li>rounded corners for card and button elements<\/li><li>plenty of white space for a clean and modern look<\/li><\/ul>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-91ed3f2 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"91ed3f2\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1563075\" data-id=\"1563075\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b965647 elementor-widget elementor-widget-heading\" data-id=\"b965647\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Developer UI Kit<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd0d80a elementor-widget elementor-widget-text-editor\" data-id=\"fd0d80a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>In order to maintain design consistency I created style guidelines for the mobile developers.\u00a0<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4b3c6f08 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b3c6f08\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-189003e1\" data-id=\"189003e1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1bca9c7a elementor-widget elementor-widget-image\" data-id=\"1bca9c7a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-UI-kit-image-1.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"CarriMe UI kit image\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Mjc1LCJ1cmwiOiJodHRwczpcL1wvaWJha2hzaG92LmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDRcL0NhcnJpTWUtVUkta2l0LWltYWdlLTEucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"5480\" height=\"2205\" src=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-UI-kit-image-1.png\" class=\"attachment-full size-full wp-image-275\" alt=\"\" srcset=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-UI-kit-image-1.png 5480w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-UI-kit-image-1-300x121.png 300w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-UI-kit-image-1-1024x412.png 1024w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-UI-kit-image-1-768x309.png 768w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-UI-kit-image-1-1536x618.png 1536w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/CarriMe-UI-kit-image-1-2048x824.png 2048w\" sizes=\"auto, (max-width: 5480px) 100vw, 5480px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-af102f6 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af102f6\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8045116\" data-id=\"8045116\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3869f42 elementor-widget elementor-widget-heading\" data-id=\"3869f42\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">High-fidelity wireframes\n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4bb1ed elementor-widget elementor-widget-text-editor\" data-id=\"d4bb1ed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>The insights from the usability testing were incorporated into the next design update. The developer UI kit and high-fidelity screen were designed using figma<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0995570 elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"0995570\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4b7ff19\" data-id=\"4b7ff19\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fbaf4b7 elementor-widget elementor-widget-image\" data-id=\"fbaf4b7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"523\" src=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_HF_x2-1024x523.png\" class=\"attachment-large size-large wp-image-764\" alt=\"\" srcset=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_HF_x2-1024x523.png 1024w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_HF_x2-300x153.png 300w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_HF_x2-768x392.png 768w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_HF_x2-1536x785.png 1536w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/Carrime_HF_x2-2048x1046.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ead2937 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ead2937\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2af8dd9\" data-id=\"2af8dd9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0d131e1 elementor-widget elementor-widget-heading\" data-id=\"0d131e1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">View another case study?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7b81d7 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-portfolio\" data-id=\"c7b81d7\" data-element_type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;item_ratio&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.66,&quot;sizes&quot;:[]},&quot;item_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"portfolio.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-portfolio elementor-grid elementor-posts-container\">\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-36 post type-post status-publish format-standard has-post-thumbnail hentry\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/ibakhshov.com\/?p=36\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"191\" src=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_me@mybest-2-300x191.png\" class=\"attachment-medium size-medium wp-image-821\" alt=\"\" srcset=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_me@mybest-2-300x191.png 300w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_me@mybest-2-768x490.png 768w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_me@mybest-2.png 850w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tEmployee Wellbeing Product &#8211; me@mybest\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-51 post type-post status-publish format-standard has-post-thumbnail hentry\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/ibakhshov.com\/?p=51\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"191\" src=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_QCovidx2-300x191.png\" class=\"attachment-medium size-medium wp-image-819\" alt=\"\" srcset=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_QCovidx2-300x191.png 300w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_QCovidx2-1024x653.png 1024w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_QCovidx2-768x490.png 768w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_QCovidx2-1536x979.png 1536w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_QCovidx2.png 1700w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tQCovid Risk Calculator\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-75 post type-post status-publish format-standard has-post-thumbnail hentry\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/ibakhshov.com\/?p=75\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"191\" src=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_Akrivia-1-300x191.png\" class=\"attachment-medium size-medium wp-image-671\" alt=\"\" srcset=\"https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_Akrivia-1-300x191.png 300w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_Akrivia-1-768x490.png 768w, https:\/\/ibakhshov.com\/wp-content\/uploads\/2022\/04\/featuredImage_Akrivia-1.png 850w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tAkrivia Health\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Oxford Computer Consultants &#8211; Healthcare &#8211; Client Project About the project Wilkinson Hall Ltd needed a functional MVP prototype of a healthcare app that helps women navigate the menopause. The prototype needed to demonstrate key user journeys to be able to demo to investors. Key functionality included: symptom tracking and monitoring, data visualisation of symptoms, &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/ibakhshov.com\/?p=75\"> <span class=\"screen-reader-text\">Akrivia Health<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":670,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[],"tags":[6,3,4,5],"class_list":["post-54","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-ui","tag-ur","tag-usability-tests","tag-user-interviews"],"_links":{"self":[{"href":"https:\/\/ibakhshov.com\/index.php?rest_route=\/wp\/v2\/posts\/54","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ibakhshov.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ibakhshov.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ibakhshov.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ibakhshov.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=54"}],"version-history":[{"count":5,"href":"https:\/\/ibakhshov.com\/index.php?rest_route=\/wp\/v2\/posts\/54\/revisions"}],"predecessor-version":[{"id":974,"href":"https:\/\/ibakhshov.com\/index.php?rest_route=\/wp\/v2\/posts\/54\/revisions\/974"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ibakhshov.com\/index.php?rest_route=\/wp\/v2\/media\/670"}],"wp:attachment":[{"href":"https:\/\/ibakhshov.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=54"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ibakhshov.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=54"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ibakhshov.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=54"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}